Danh mục sách Truyền thông - VHĐN (tiếng Anh)

03:12 17/10/2014

DANH MỤC SÁCH TRUYỀN THÔNG & VĂN HÓA ĐỐI NGOẠI
(Tiếng Anh)

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Tên sách

 

Năm

Tên tác giả

1

TTVH-A
01-06

International communication continuity and change

2010

Daya Kishan Thussu

2

TTVH-A
07-12

Soft power: The means to success in world politics

2004

Joseph S.Nye Jr

3

TTVH-A
13-18

Power in the global information age: From realism to globalization

2004

Joseph S.Nye Jr

4

TTVH-A
19-20

Mass media in a changing world: History industry controversy

2011

George Rodman

5

TTVH-A
21-22

Introduction to communication

2011

Editorical Board

6

TTVH-A
23-24

A first look at communication theory

2009

Em Grimffin

7

TTVH-A
25-26

Media writer's handbook: A guide to common writing and editing problems

2009

George T.Arnold

8

TTVH-A
27-28

Taking sides: Clashing views in mass media and society

2011

Alison Alexander, Jarice Hanson

9

TTVH-A
29

Reading media theory: Thinkers, approaches & contexts

2012

Brett Mills, David M.Barlow

10

TTVH-A
30

Public administration in America

2007

Michael E.Milakovich, George J.Gordon

11

TTVH-A
31

Media studies: Texts, production, context

2012

Paul Long

12

TTVH-A
32

Media making: Mass media in a popular culture

2006

Lawrence Grossberg, Ellen Wartella, D.Charles Whitney

13

TTVH-A
33

Researching communications: A practical guide to methods in media and cultural analysis

1999

David Deacon, Michael Pickering, Peter Golding, Graham Murdock

14

TTVH-A
34

Public diplomacy and soft power in East Asia

2011

Sook Jong Lee, Jan Melissen

15

TTVH-A
35

Public administration: An action orientation

2009

Robert B.Denhardt, Janet V.Denhardt

16

TTVH-A
36

Public relations and communication management in Europe

2004

Betteke Van Ruler, Dejan Vercic

17

TTVH-A
37

Media research methods: audiences, institutions, texts

2005

Ina Bertrand, Peter Hughes

18

TTVH-A
38

Doing media research: An introduction

2010

Susanna Hornig Priest

19

TTVH-A
39

The new public diplomacy: Soft power in international relations

2007

Jan Melissen

20

TTVH-A
40

Public relations: strategies and tactics

2003

Dennis L.Wilcox, Glen T.Cameron, Philip H.Ault

21

TTVH-A
41

Challenges for international broadcasting: The audience first?

1998

Howard Aster, Elzbieta Olechowska

22

TTVH-A
42

Cutlip and center's effective public relations

2009

Glen M.Broom

23

TTVH-A
43

The new rules of marketing and PR: How to use social media, online video, mobile applications, blogs, news releases and viral marketing to reach buyers directly

2011

David Meerman Scott

24

TTVH-A
44

The emergence of blog as a fifth estate and their security implications

2007

Nayef R.F. Al-Rodhan

25

TTVH-A
45

The making of the West: peoples and cultures

2005

Lynn Hunt, Thomas R.Martin, Barbara H.Rosenwein

 

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